Immersive and multi-sensory, this Saatchi Gallery exhibit brought Dior J'Adore to life for one night only. Dior Parfum invited a selection of influencers to experience J'Adore through digital screens splashed with Refik Anadol's captivating AI paintings, mirroring the world of the fragrance itself. Absorptive and hypnotising, the space is a step into the universe of J'Adore.

Enchanting and mesmerising, the enthralling world of J'Adore is supported through the range of screens and structures essential to creating the enveloping feeling upon stepping inside. MA erected the truss and built up the walls for each screen to be fixed upon before installing the mirror floor and ceiling; crucial for creating the never-ending feeling of the AI paintings.

Produced and installed by MA.