The race is on. Designed, prototyped, produced and installed by Millington Associates in 6 weeks, for Jaeger-LeCoultre at Goodwood Races.

The Jaeger-LeCoultre pop-up kiosk turns a corner of the historical racecourse, Goodwood, into a space of luxury and sophistication. Designed and produced in house, the Oak bar and platform provided a relaxing break from the action of the races. The news-stands flows seamlessly, supporting the same traditional theme. A hub offering newspapers, iconography and an area to greet visitors.

Produced and installed by MA.

JAEGER-LECOULTRE